K Birnholz Creative

concept-driven communications

Background

If you ask 'what the single most important aspect of my work is', I would have to say it is to always start with a concept.

Karen Birnholz

Over 25 years, I’ve worked in direct marketing, graphic design, corporate identity/ branding, internal communications, b2b, and consumer. The one common point in all forms of communicatons is that you are speaking to a person and the purpose is to get attention and a response. For this reason alone, concept can make the difference between getting the message across or not.

Karen Birnholz

Creative Director

Client list (past and present)

Consumer products
Aarp
Avvl
Canon
Center parcs
Compaq
Daf
Dubai Print
Ford
G de Ru paint specialists
Illy Cafe
Philips
Staples
Tnt
Updater

Finance
Ahold Pension Fund
ABN Amro Bank
American Express
Credit Access Asia
Frontclear
Global Cleantech Capital
ING Wholesale Banking
IMFact
KPMG
Merrill Lynch
Optiver
Rabobank
SNS Asset Management
TCX Curency Exchange Fund
Water Finance Facility

Government
PTT (Dutch Postal Service)
US Army

Insurance
Delta lloyd
Interpolis
National Nederlanden

Medical
UMC Medical Center
Zilveren Kruis

Non Profit
Foster Parents
Aids Healthcare Foundation
DGO
North Star Alliance
The Borneo Initiative
British School of Amsterdam

Communications
CS Blue communications
Hearst
John Wiley & Sons
Scientific America
Time Warner
Yolk communications

Utilities
ATT
KPN Telecom
Nuon
Nynex

Portfolio

Concept can make the difference between getting the message across or not. For this reason, I have designed my website around the image. Images created with some of the many great photographers I’ve had a privilege of working with over the years.

All works
Infographics Web based Magazines Logos & Identity Other Works